I'm Azzaya, a UX / Product Designer living in Chicago.

My approach to design is rooted in how people think, behave, and interact. Grounded in a degree in Cognitive Science, Design & Interaction and shaped by my time in academic research labs, I bring a strong human-centered methodology to every problem I tackle.

Over the last 3 years at U.S. Bank, I've translated my foundational research mindset into shaping critical customer and business experiences. By leading strategic initiatives, influencing product direction, and building alignment across cross-functional teams, I focus on turning complex systems into intuitive, high-impact outcomes.

Thanks for stopping by!